Education

How to Use Scott’s Directories to Boost Sales to Universities

If you’re looking for a comprehensive list of universities in Canada, Scott’s Directories is the place to go. Our Canadian universities list includes contact information for more than 900 universities across the country. This makes it an invaluable resource for businesses that sell products or services to universities. In this blog post, we’ll show you how to use our Canadian universities list to boost sales and grow your business.

Search for key decision-makers at each university

The first step is to identify the key decision-makers at each university from your list of universities in Canada. The title of the decision-maker will vary depending on the product or service you’re selling, but some common titles include “Purchasing Manager”, “VP of Finance”, and “Dean of Students”. Once you’ve identified the decision-maker, you can find their contact information in the “Administration” section of each university’s listing.

Use the “Products & Services” section to find universities that match your target market

The “Products & Services” section of each entry in the list of Canadian universities includes a brief description of the school’s main areas of study and research. This is useful information when you’re trying to identify which schools are most likely to be interested in your product or service. For example, if you sell lab equipment, you would want to target universities with strong science programs.

Utilize the “Additional Information” section to your advantage

The “Additional Information” section of each university listing includes valuable information such as the school’s website URL, year founded, and student population. This information can be helpful when you’re crafting your sales pitch or trying to establish a connection with a decision-maker. For example, if you’re selling products or services that are only available to accredited institutions, you would want to make sure that the schools on your target list are accredited by searching the “Additional Information” section for the accreditation status of each school.

The Benefit of Partnering with Scott’s Directories

At Scott’s Directories, our mission is to provide businesses with the resources they need to succeed. Our comprehensive Canadian universities list is just one of the many features we offer that can help you boost sales and grow your business. With access to up-to-date contact information for more than 900 universities across the country, you can easily identify and market to relevant targets.

Conclusion:

Scott’s Directories’ list of Canadian universities is a valuable resource for businesses that sell products or services to universities. By using this list, you can easily find key decision-makers at each school and target schools that match your desired market. The “Additional Information” section of each listing also provides valuable insights that can help you close more sales and grow your business.

Related Blogs:

How to Use a B2B Sales Directory to Sell to Toronto Colleges

How to Use Scott’s Directories for Sales Prospecting

Tips for Outbound Lead Generation

Rabiya Shaikh

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