Case Studies
Rob Benn-Frenette, O.N.B, Co-Founder & Executive Director,
Bullying Canada (CIHI)
Founded in 2006, BullyingCanada is a free bilingual donor-funded organization with 24/7/365 national support that helps counsel and assist bullied children and youth. The organization counsels its participants until they find a way to end being bullied. This process can take anywhere from 2 weeks to a year of support by BullyingCanada. They have a team of Volunteer Support Responders and Professional Counselors which make one-on-one connections with the participants by phone, texting, online chat and email. In 2021, BullyingCanada handled 787,035 requests for help. This was a record number of requests the organization received – 6.2 times more than before the Covid19 pandemic. The organization also delivers over 4000 educational presentations across Canada on bullying prevention and their website was visited 53 million times.
BullyingCanada is a donor-funded organization that relies on the support of volunteers and counselors to provide bullied children and youth with the support they need. As a donor-funder registered charitable organization they required accurate up to date information to reach out to potential donors to help fund their organizations outreach efforts. They were using a combination of Google and other corporate databases which they found unreliable making it incredibly difficult to reach the corporate donors or a specific contact at a company.
Using Scott’s Directories, BullyingCanada was able to export a list of potential donors with contact information to use in fundraising outreach. Scott’s Directories allowed the organization to pull a list of businesses who can assist and execute a direct mail fundraising campaign. They were able to connect with the right contact at these businesses and use the list to access potential donors as well. As a result, Scott’s Directories has saved the organization time. As they have a small National team spread out across Canada the business information was easily shared for their volunteers.
Ruolz Ariste, Program Lead, Physician Information,
Canadian Institute for Health Information (CIHI)
Canadian Institute for Health Information (CIHI) provides essential information on Canada’s health system and the health of Canadians. The demands of managing their existing Medical Database, ensuring its accuracy and integration of new medical information became a challenge. CIHI’s Medical Data is compared and analyzed annually. This analysis determines trends in the medical profession to help project the areas that most require medical skills, resources and funds to be allocated to them.
In 1994 CIHI inherited Scott’s Medical Data from Health Canada, with data dating back from 1968. As Canada’s #1 Leading Medical Data provider, Scott’s Directories was the solution to delivering and incorporating this existing Medical Data to CIHI data holding. Knowing Scott’s Medical Data is continuously verified and updated allowed CIHI to no longer have to manage this entirely in-house, allowing them to focus primarily on the analysis of the data.
The quality and accuracy of Scott’s Medical Data is intrinsic to CIHI’s ability to accurately analyze and compare trends year over year and as such, inform the Provincial and Federal Governments which medical resources, skills and specialists are needed across Canada.
CIHI is very pleased with the outstanding customer service that Scott’s provides, and looks forward to continuing the partnership for years to come.
CIHI, in partnership with Scott’s Medical Directories, along with the Federal and Provincial Governments and members of Health Organizations, contributes to the well-being of all Canadians.
Kyle Luithly, General Manager—Aerospace Hub Canada & Global Key
Account Manager—Global Aerospace Distribution,Trelleborg Sealing Solutions
Kyle was tasked to optimize his internal mapping for Trelleborg’s ERP systems. Kyle needed to ensure that their Database/ERP system reflected the most current, inclusive and up-to-date Aerospace organizations. He needed to ensure that their ERP system contained all locations, divisions and contacts for the Aerospace Industry.
Once Kyle received Scott’s Aerospace Database, the task was to map Trelleborg Sealing Solutions existing customer base against the total Aerospace market as per the list provided by Scott’s Directories.
Transportation of Dangerous Goods, Doctorate Government of Canada
Our goal was to identify companies that imported and exported dangerous goods. Therefore, I needed data that provided me with the Industry and the customer to determine if they, most likely, had dangerous goods and dangerous goods to dispose of.
We now have the tools and organizational data to determine, by Industry and location, who has dangerous goods. We can now target those organizations to ensure the disposal process is adhered to. The immediate advantage of Scott’s Data over other’s was that Scott’s data listed NAICS codes. Identifying organizations by industry and their location helped determine who, by organization, would most likely have dangerous goods and be required by law to follow strict guidelines on proper disposal.
Deborah Rouleau, Horan & Associates Brokers Inc.
It was time consuming and hit and miss trying to locate businesses in specific areas. My area of work centers on locating businesses interested in either setting up group benefits or switching providers for same.
Scott’s is well thought out and well indexed and therefore saved me a lot of time, and also enabled me to make a comprehensive search for appropriate businesses. The quality of Scott’s data is excellent. It is detailed and accurate. And mostly up to date beyond the odd exception where business closed or changed hands in the interim.
Tibor Shanto, Founder & CEO, Renbor Sales Solutions Inc.
I train sales teams to develop, improve and refine their sales process to improve the business’ bottom line. When starting out my business it was hard to find accurate reliable data for my prospecting. It took a lot of time to research who were the right companies to reach out to and finding the right person to talk with.
I found Scott’s Directories, and their data is great! It allows me to filter the list of businesses by industry type, size and location to match my target client. It allows me to continuously have a list of new prospects to reach out to, to keep my pipeline full.
Marshall Katz, Business Development Manager, Advertek
Growing our business in a very targeted and focused segment within the Ontario Region was a top priority.
Leveraged Scott’s Data to simply narrow down to appropriate customer base. Over 80% accuracy of data year-over-year. Capturing data quickly and easy has resulted in increased productivity, sales. User friendly experience and accuracy of data is key to our success.
Steve Doodchenko, Manager Director, Rosta Inc.
Looking to grow our business in a very niche customer segment in the manufacturing Industry.
Not only did Scott’s provide a list of such customers but Rosta’s Sales Force was able to locate customers and their locations easily and accurately while travelling from city to city. Ease of use and accuracy means more productive customer visits in a day/week.
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