Sales and Marketing

23 Marketing Reasons Why Small Businesses Fail

I was walking past a convenience store the other day and noticed a sign in the window. The sign read…

7 years ago

Using Presentations and Information

People spend a lot of time and money developing fancy power point presentations, glossy brochures and creative PDF’s. Sometimes, they…

7 years ago

Want to turn Leads Into Sales? Don’t give them to Sales Reps!

Wow, what a title! For those of you who are already a bit wary, I challenge you to continue reading;…

7 years ago

What is Marketing?

I am often asked what the difference is between sales and marketing. Marketing researches the opportunity, prepares the strategy, produces…

7 years ago

Creating a Need: It’s All in the Questions you Ask!!!

Everyone knows that the first step towards any sale is identifying a need. The key question, of course, is how…

7 years ago

The Number 1 Thing Salespeople Should Do

What’s the #1 thing you should be doing to drive more sales in today’s crazy-busy world? It’s something I’ve been…

7 years ago

Turn your Company Around with Marketing

Situation 1-A business has been a going concern for 15 years with a concept so strong they have franchised stores…

7 years ago

Secrets Buried In a Sales Person’s Resume

In my sales management career, I would bet that I’ve seen about 5,000 resumes for sales people. Yet, I still…

7 years ago

Sales is a Science and An Art – There is a Difference in Sales

There is a continuing discussion, or maybe a debate, or outright arguments as to whether sales, professional selling, is an…

7 years ago