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When digital marketing started taking off a few years ago, it was largely product based, and most local businesses embarked on a j...

While a novel could be written on this subject, this is a simple summary to help you get going....

Hint, way more than most sales people are willing to commit to. This is not only a subject that comes up a lot, but there is a ran...

Within the normal sales cycle there are so many different areas where a sales person can stumble. For some, simply keeping their p...

Albert Einstein formulated the theory that says that space and time are relative concepts rather than absolute concepts. For examp...

What is a COI? COI’s are “people who know the people you want to meet”. COI’s don’t buy from you. They are not distribut...

Let’s face it … both you, as the sales person, and your prospect know that what you communicate to them, while intended to...

I remember speaking to a senior person at a company that sold auto dialers, he was proud of the fact that using his product client...

A massive clap of lightning awoke me from a dead sleep at 3 am. It was pouring outside. I responded as I always do in a storm—ru...

Email is a powerful online marketing tool that can increase your sales when used properly. It’s a cost-effective method for deli...

If you have been in sales for any amount of time, you have heard the term “Trial Close”. But what does it mean? Simply...

Content creation is a critical component of any online marketing strategy – and blogging is one of the best formats for developi...