Blog

Whether we are working with prospects or long-standing customers, negotiation is a very real element of the buying process for man...

OK … so you have just been hired either as a business developer/lead generator or a sales person for a new company. You are exci...

Earlier this month I wrote a post on the Blog version of The Pipeline, titled “Questioning The Path You Are On”, which looked ...

When my husband kissed me goodbye at the airport on November 6th, I had no idea it would be for the last time.jk I was flying home...

Feel like you’re drowning in email? Like it’s a never-ending issue too? Most of us are—yet we have to keep checking because ...

Tip Sheet #13 from Doing the Right Things Right by Laura Stack Maximizing personal and team productivity requires notable efficien...

I remember when the first Unplugged wave came up in music. Bands and singers were made to ply their craft or art, all without the ...

What is it?  It is a technique for easily and quickly booking a meeting (face to face or by phone) with your audience when you ar...

What is it?  It’s the technique of telling your customer ahead of time what questions/topics you would like to cover/ask th...

Creating an “Experience”: Who Would You Buy From? Question: What is your customer really buying? What keeps them comi...

You’re a marketer, not a spammer. You want to continue to reach your target market via email, but – through no fault of your o...

Years ago, I interviewed for a Vice President of Sales position with a mid-sized services firm. Everything was going well with my ...